Tefal needed content to educate the consumers on the benefits of buying the right pot or pan, and the importance of the quality, which Tefal is superior in.

We were commissioned to produce a series of short videos to be used on social media channels (FB, YT & Instagram) to explain Tefal's Pots and Pans superiority in the Cookware as per their three pillars.

Three Pillars:
◾ Perfect results, perfect searing
◾ Even results from large induction base giving better homogeneity
◾ Invest in something that lasts, super durable titanium coating The two concepts were the 'Rules of Cooking' and the 'Kitchen Symphony'. Both produced to make cooking fun again.

Gear used:

◾ Sony PXW-FS7
◾ Sony G Master lens kit
◾ Nikkor AI-S Prime lens kit


To promote The Sheikh Zayed Desert Learning Centre – Al Ain for the Year if Zayed.