Huawei - Mate 8 Entrepreneurial Women

Partnering with Ogilvy and Huawei, we were tasked with creating a series of short videos showcasing how Huawei’s Mate 8 has aided in the success of three women’s creative journeys to building their businesses. The aim of these videos focused on showing how these women can manage their time efficiently and use the Mate 8’s impressive features to support their business ventures.

We sat down with the founders of TuesdaysChild.me, The Happy Box and TheFierceDiaries.com to interview them on their favourite features of the Huawei Mate 8, and to hear their advice for future entrepreneurs. We visited the office locations, homes and warehouses of these companies to capture their daily routine and prove the ease that the Mate 8 adds to their lifestyles.

This shoot required a team of one camera operator, one photographer and one produce across six days.

We then created three 60 second films on each inspirational female entrepreneur we had filmed, incorporating their interviews as the narratives of the videos with stunning visuals of the remarkable phone and how it is used to enrich these businesses. These films were posted to Huawei’s social channels to a total of over 959,000 viewers.

Gear used:

◾ Sony PXW-FS7
◾ Sony G Master Lenses
◾ Canon 5DMKIII
◾ Canon L Series Prime Lenses

Purpose:

To motivate future entrepreneurs and to create a brand image for the Huawei Mate 8.